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Valentines’ Day, Ahoy: The Future of Love With Artificial Intelligence

Until now, team Infinite Analytics, has told you how AI has been applied in vaccine distribution, healthcare, location-based ad targeting, and customer-experience enhancement among others, but would you believe if we tell you that love is another aspect of human life that is already being revolutionized by AI? It is 2021; and a chance meeting at a book reading club or a single-malt appreciation session is no longer the ideal ‘how we found love in each other’ scenario you are likely to hear. A dating app or a website, then, you ask? Maybe or maybe something even more powerful such as an AI-powered algorithm which lands you right into the arms of your closest possible life partner.

How Does AI Play Match-Maker?

Want a man that looks like George Clooney? Your wish is answered. Badoo, a London-based dating app, uses AI-powered facial recognition tech which allows one to find a match that finds lookalikes by a simple photo upload! Dating apps of yore were designed to keep suggesting matches till you found ‘the’ right one – albeit, by yourself.

AI is advanced as it plays match-maker and does the matching for you itself. With the application of Machine Learning to these dating apps, the match-making process gets nifty. The more data it has on individuals, the more likely the new-age apps are to provide you with your nearest match. And there’s more! Just as AI is used to detect monetary fraud detection, it can also detect patterns of individual behaviour, and report any suspicious activity apart from reporting fake profiles which are commonplace. Trends also point towards DNA matchmaking (using genetic information to find matches) which is poised for massive growth in the future.

Is A Loving Robot Up Your Alley? | Anthropomorphism

Anthropomorphism simply means attributing human traits such as emotions to non-human entities such as robots. The 2014 sci-fi movie ‘Her’, told the story of a writer in near-future LA who develops feelings for an AI system. Efforts are being increasingly made to make AI-powered robots to project human emotions like love and sadness. Some men may have found love in Azuma Hikari, a virtual assistant is a holographic AI, sold by the Japanese company Gatebox. ‘She’ is projected in a cylindrical-shaped tube and performs the functions of a partner such as talking to her male partner/owner in an affectionate tone, greeting them or waking them up, reminding them to take an umbrella if the weather forecast is rainy. Though such tech meets a lot of criticism the fact remains that people are using it.

We at Infinite Analytics believe that data tells a very powerful story. All we need to do is read the right data and read the data right!, that simple, really!! to make insights sharper and more effective. Our proprietary engine, Sherlock.Ai has the power to see unseen patterns (much like the other Sherlock we have known till now), like the time we discovered after going through some crazy data points that those who like Jaden Smith also like Raj Kumar Rao, You can ask us how and more at [email protected]

AI-powered future does looks ‘love’ly!

Video editing and film-making

If you have ever been in the business of video editing, especially when a famous celebrity was involved, and no matter how much you try to salvage the video, you cannot; deepfakes will help with that clip and your video will be made uninterrupted. Earlier, movie directors would spend millions on creating the perfect location for their movies. This is now achievable with a far lesser sum using deepfake and AI. Deepfakes can be real game-changers in film-making. Imagine new movies starring Charlie Chaplin opening to full houses. This, ofcourse, after all the copyright issues are taken into consideration..

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wasim basir

marketing, board member

It’s most obvious in the digital media space, from click buys to personalized web experiences. For marketing, the AI journey has just kick-started, while in the tech sector it has been applied for a while now. We are still at an early stage where inroads are being made into AI content via chatbots and even some explanatory content creation but what will make anyone jump up and embrace it is when we will start seeing a lot of mainstream content being created by AI.

rich arnold

board member

Prior to joining Infinite Analytics, Richard served as the CFO of CrowdFlower, COO and CFO of Phoenix Technologies, as a member of the board of directors and chairman of the Audit Committee at Intellisync, and previously as CFO and executive vice president strategy and corporate development at Charles Schwab.

pravin gandhi

board member

Pravin Gandhi has over 50 years of entrepreneurial operational and investing experience in the IT industry in India. He was a founding partner of the first early stage fund India - INFINITY. Subsequently a founding partner in Seedfund I & II. With over 18 years of investing experience, he is extensively well networked in investment and entrepreneurial scene and is an active early stage angel investor in tech & impact space. Pravin holds a BS in Industrial Engineering from Cornell University, and serves on the board of several private corporations in India. He is on the board of SINE, IIT Mumbai Incubator.

Purushotham Botla

co-founder & cto

Puru has his Masters in Engineering and Management from MIT. Prior to MIT, he worked with Fidelity Investments building electronic trading products and high volume market data processing applications. He has completed his BE from VJTI, Mumbai.


Deb Roy

Executive Director, MIT Media Lab

Deb Roy is Professor of Media Arts and Sciences at MIT where he directs the MIT Center for Constructive Communication, and a Visiting Professor at Harvard Law School. He leads research in applied machine learning and human-machine interaction with applications in designing systems for learning and constructive dialogue, and for mapping and analyzing large scale media ecosystems. Deb is also co-founder and Chair of Cortico, a nonprofit social technology company that develops and operates the Local Voices Network to surface underheard voices and bridge divides.

Roy served as Executive Director of the MIT Media Lab from 2019-2021. He was co-founder and CEO of Bluefin Labs, a media analytics company that analyzed the interactions between television and social media at scale. Bluefin was acquired by Twitter in 2013, Twitter’s largest acquisition of the time. From 2013-2017 Roy served as Twitter’s Chief Media Scientist.

Erik Brynjolfsson

Board Member

Erik Brynjolfsson is the Jerry Yang and Akiko Yamazaki Professor and Senior Fellow at the Stanford Institute for Human-Centered AI (HAI), and Director of the Stanford Digital Economy Lab. He also is the Ralph Landau Senior Fellow at the Stanford Institute for Economic Policy Research (SIEPR), Professor by Courtesy at the Stanford Graduate School of Business and Stanford Department of Economics, and a Research Associate at the National Bureau of Economic Research (NBER).

Akash Bhatia

Co-Founder and CEO

Akash co-founded IA while studying for his MBA from MIT. Prior to MIT Sloan, he co-founded Zoonga. Before this, Akash was an engineer with Oracle in Silicon Valley. He has completed his M.S from University of Cincinnati and B.E from the College of Engineering, Pune.